Beauty Industry

Looking to Sell Your Brand in the Booming Chinese Beauty Market?

Alibaba’s Tmall provides all the resources needed to reach beauty consumers in China.

Earlier this week, Beauty Packaging hosted a free Gateway to China webinar in partnership with Tmall Global, the leading cross-border B2C E-Commerce platform in China.
 
Tmall serves over 800 million Chinese consumers with over 29,000 brands from 87+ countries and regions including Fenty Beauty, Huda Beauty, Drunk Elephant, DECIEM – The Abnormal Beauty Company, and various indie beauty brands.
 
During the webinar, experts from Tmall discussed the following:

  • China’s retail market, and the latest beauty trends 
  • How cross-border E-Commerce works in China
  • How Tmall Global can help you sell into China
 
According to data from statista, the beauty and cosmetics industry is one of the fastest-growing and most promising fields of business in China for the near future. As of 2020, China became the world’s second-largest beauty and personal care product market after the U.S. in terms of market value. As a result of urbanization, growing disposable income, and social media influence, the beauty and personal care market is facing a burgeoning demand for higher quality, premium brand products.
 
There has never been a better time to learn more about the Chinese beauty market. Register and watch the webinar, which is now available on-demand, here.

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